UPCOMING EVENTS

Welcome to the Watch Week Aspen events page.

Here, you can organize your schedule and stay updated as more events from over 15 renowned watch brands are added weekly.

Check back often and RSVP to join us for an incredible few days in Aspen!

Thursday

Welcome Cocktail Reception presented by Parmigiani Fleurier

Thursday, August 8, 2024 | 5:00 PM - 7:00 PM

Casa Tua | 403 South Galena Street

Join us for the opening cocktail reception of the inaugural Watch Week Aspen

Friday

Panerai Aperitivo

Friday, August 9, 2024 | 4:00 PM - 7:00 PM

Panerai Aspen Boutique | 400 East Hyman Avenue

Join us for exquisite aperitifs and intimate showcases of Panerai’s latest timepieces.

For further information about how we use your personal information, please see Panerai’s Privacy Policy

IWC Aspen Appearance of Haute Horlogerie

Friday, August 9, 2024 | 1:00 PM - 5:00 PM

IWC / Meridian Jewelers | 525 East Cooper Avenue

Join the IWC team for the brand’s exclusive Aspen appearance of its Haute Horlogerie pieces and latest novelties.

Cocktails and Complications

Friday, August 9, 2024 | 2:00 PM - 6:00 PM

A. Lange and Söhne Boutique | 529 East Cooper Avenue

Cocktails and Complications.  A watchmaker from A. Lange and Söhne will be in-boutique to discuss the latest releases.

Panerai Novelty Showcase

Friday, August 10, 2024 | 12:00 PM - 7:00 PM

Panerai Aspen Boutique | 400 East Hyman Avenue

Join us daily at the Panerai Aspen Boutique to preview the new, unseen 2024 novelties.

For further information about how we use your personal information, please see Panerai’s Privacy Policy

Saturday

E-Bike to the Maroon Bells with Bremont

Saturday, August 10, 2024 | 10:00 AM - 2:00 PM

Oliver Smith Jeweler | 400 East Hyman Avenue

Join us for an unforgettable E-Bike journey to the breathtaking Maroon Bells, in partnership with Bremont. Experience the stunning beauty of Colorado’s most iconic landscapes with the ease and thrill of electric biking – reserve your spot today!

Panerai Novelty Showcase

Saturday, August 10, 2024 | 12:00 PM - 7:00 PM

Panerai Aspen Boutique | 400 East Hyman Avenue

Join us daily at the Panerai Aspen Boutique to preview the new, unseen 2024 novelties.

For further information about how we use your personal information, please see Panerai’s Privacy Policy

Pre-owned Watch Market 2024 Presentation

Saturday, August 10, 2024 | 4:00 PM - 5:00 PM

Oliver Smith Jeweler | 400 East Hyman Avenue

Join George Reid, Director of Fine Timepieces from Oliver Smith Jeweler, and a select group of distinguished guests as they discuss the current state of watch investments and the 2024 pre-owned watch market.

Cocktails and Complications

Saturday, August 10, 2024 | 2:00 PM - 6:00 PM

A. Lange and Söhne Boutique | 529 East Cooper Avenue

A watchmaker from A. Lange and Söhne will be in-boutique to discuss the latest releases.

Cocktail Tasting with Aspen Vodka

Saturday, August 10, 2024 | 4:00 PM - 7:00 PM

Oliver Smith Jeweler | 400 East Hyman Avenue

Join us at Oliver Smith Jeweler for a cocktail reception with Aspen’s favorite local vodka. Enjoy interesting cocktails and light bites as we celebrate Watch Week Aspen!

Bremont Collection Launch Luncheon

With US Brand President Miguel Ortiz

Saturday, August 10, 2024 | 2:00 PM - 4:00 PM

Oliver Smith Jeweler | 400 East Hyman Avenue

Join us for the unveiling of Bremont’s new collection and an exclusive opportunity to meet the US Brand President, Miguel Ortiz. Enjoy a delightful lunch and light bites as you explore the latest Terra Nova and Supermarine watches.

IWC Aspen Appearance of Haute Horlogerie

Saturday, August 10, 2024 | 1:00 PM - 5:00 PM

IWC / Meridian Jewelers | 525 East Cooper Avenue

Join the IWC team for the brand’s exclusive Aspen appearance of its Haute Horlogerie pieces and latest novelties.